CTT416INTRODUCTION TO E-COMMERCE

CTT416 – Introduction to E-Commerce

This course introduces students to the fundamentals of conducting business transactions electronically. It covers e-commerce models, online payment systems, website development, digital marketing, cybersecurity, and legal issues in e-commerce. Students learn how to plan, design, and manage an online store or service platform.

Case studies of successful e-commerce ventures help students understand real-world applications. The course prepares students for roles in digital entrepreneurship, marketing, and e-business consulting.