BUS428BUSINESS POLICY AND STRATEGY II

BUS428 – Business Policy and Strategy II builds on the foundation of BUS427 and focuses on advanced strategic management concepts. It emphasizes strategy execution, corporate diversification, mergers and acquisitions, innovation strategies, and global strategy. The course also discusses the ethical and social responsibilities of strategic leaders.

Students work in teams to analyze complex business cases, engage in competitive simulations, and present strategic recommendations. This capstone experience strengthens their ability to integrate knowledge from multiple business disciplines and make high-level strategic decisions.